Mikel Rosen was asked in 1995 by Central St. Martins to establish a new course in Fashion Design
Fashion Design with Marketing & Management Skills (F.D.M.M.)
He instructed 4-year course in subjects including:
distinguishing between creative & commercial design, conceptual & clothing design /costing wholesale price against retail profit / business planning/identifying appropriate retail outlets /creating point of sale identity / visual merchandising / fashion presentation / public relations & marketing.
The position included interviewing & assessing students for admission / internal examinations / identifying industry sponsorships & placing students with companies as diverse as Calvin Klein in New York to ELLE magazine in London
He directed forward thinking techniques & skills in team leadership which inspired Alexander McQueen / Giles Deacon / Antonio Beradi / Hussein Chalayan / Katie Grand / Stella McCartney / Phoebe Philo to become a few of the Many students he mentored into becoming Established Designer names